The winner of Big Brother Naija Season 10, Imisi, has officially received her ₦150 million grand prize, which includes ₦80 million in cash and a brand-new SUV from Innoson Motors.
The official prize presentation ceremony took place on Tuesday, October 7, 2025, at the Innoson Motors headquarters in Ilupeju, Lagos, where company representatives formally handed over the car keys to the reality TV star.
Imisi emerged as the winner of the 10th season of BBNaija on Sunday, October 5, 2025, after securing 42.8% of the total votes cast by viewers across the country.
Her total prize package — valued at ₦150 million — consists of ₦80 million in cash, the Innoson SUV, and several additional gifts and sponsorship deals from the show’s partners.
The presentation event attracted fans, media representatives, and sponsors, celebrating Imisi’s remarkable victory and the conclusion of another thrilling season of Big Brother Naija.