The Lagos State Government has been commended for its support of Small and Medium Enterprises (SMEs) and entrepreneurs at the recently concluded Lagos Tourism NBC Trade Fair.
The three-day event, held at the Federal Palace Hotel in Victoria Island, Lagos, drew over 100,000 attendees and generated massive sales for participating vendors.
Success Stories
The Convener of Naija Brand Chick (NBC), Mrs. Nelly Agbogu, praised the Lagos State Government for its unwavering support, which has significantly contributed to the success of the trade fair.
This year’s edition surpassed the previous record of N1.3 billion in revenue generation, with entrepreneurs from various states participating.
Partnership and Growth
Agbogu expressed gratitude to Governor Babajide Sanwo-Olu and his Special Adviser on Tourism, Arts, and Culture, Mr. Idris Aregbe, for their backing of the Naija Brand Chick Trade Fair.
The partnership has increased the visibility of SMEs in the global market, providing opportunities for growth and development.
Boosting the Creative Economy
The Special Adviser to the Governor on Tourism, Arts, and Culture, Mr. Idris Aregbe, highlighted the importance of infusing entertainment into commerce.
The creative economy played a significant role in boosting sales generation for participating brands, showcasing Lagos’ huge market potential.
Support for SMEs
The Divisional Head for Retail and SMEs of Wema Bank, Ayodele Olojede, noted that the trade fair has opened up new opportunities for SMEs in Lagos State.
SMEs are critical contributors to the country’s GDP, and the Lagos State Government’s support for this program will ultimately benefit the state and the nation.
Vendor Testimonials
Many vendors commended Governor Sanwo-Olu and the Lagos State Government for providing a platform to showcase their products.
They reported that sales during the three-day trade fair were equivalent to weeks or months of sales in their shops and offices.